Google: Evolution of Search & Innovation

I recently attended a google event, which was deemed to be the biggest Engage event of the year  with the aim of learning the very best ways to service clients from insights to creating proposals to tracking and measuring results. The event tagged Google Engage: Box of Tricks showcased  top tips on Google’s agency tools and an insight… Continue reading Google: Evolution of Search & Innovation

6 Ways to Determine a Successful Website

Whilst being entrepreneurial minded,  looking  for a creative business strategy/model to drive a website i just started, i pondered on what really makes a site successful, i came across Seth Godin’s blog which highlighted 6 questions for analyzing a website. I found this to be interesting because as he noted it’s tempting to believe that… Continue reading 6 Ways to Determine a Successful Website

8 Internet Gains Fact & Figures

According to a recent study  compiled by the Foreign Office, the internet has witnessed tremendous gains since its existence and seems to be on the increase. In developed countries, more children aged two to five can use a smartphone (19 percent) than can tie their shoelaces (nine per cent). The average smartphone has more computing… Continue reading 8 Internet Gains Fact & Figures

Google Updates Search Engine Results

Google has overhauled the way it serves up results in response to search queries.The update is designed to work out whether a person wants up-to-date results or historical data. The US firm estimated the alterations to its core algorithm would make a difference to about 35% of searches. The changes try to make results more relevant… Continue reading Google Updates Search Engine Results