According to a recent survey by Landor, in which they studied 2,500 brands through a combination of data drawn from 15,000 consumers each year and 48 separate metrics to assess brand differentiation, relevance, esteem and knowledge. Facebook, Skype and YouTube are among the leading “breakaway brands” that have grown dramatically in strength over the last three years.… Continue reading Why Facebook, Skype and YouTube are “Breakaway Brands”
Category: Digital Marketing
The Top 10 Facebook Brand Pages in Nigeria
According to SocialBakers, Nigeria is the 2nd fastest rising African country on Facebook and currently placed at Number 4 in Africa. Statistics from the site shows that there are currently over 3.5 million active Facebook users in Nigeria. The statistics also shows that Nigeria is in the number 37th position in the list of world users… Continue reading The Top 10 Facebook Brand Pages in Nigeria
How to Convert Social Media Traffic Into Leads
I recently took a look at the traffic analytics of my website and realised that 48.27% of my site’s traffic is from Social Media (Facebook, Twitter and interestingly Google+) while 31.69%is from Search Traffic. This means i have been getting traffic by creating relevant content for readers and promoting it through my social media channels but how do… Continue reading How to Convert Social Media Traffic Into Leads
3 Simple Tips To Tweet & Face Your Business
Social media can be brilliant for business. It can drive people to visit your website, it can help you to find others to collaborate with it and it can help you sell more products With the seemingly unstoppable growth, Facebook, Twitter and recently Google+ are becoming must have for every business. Buyers often share advice… Continue reading 3 Simple Tips To Tweet & Face Your Business